In order to represent and promote Doppelmayr's emerging urban ropeway business in the best way possible, a new and fresh presentation concept was created. The focus was set on a clean and modern presentation layout with engaging, full-screen images. A combination of atmospheric visuals and dynamic elements communicates the content optimally and also speaks to the viewer on an emotional level. From font sizes, colour concepts and layout options to the image and graphic style, a comprehensive presentation system was developed. The created template document can be used by every employee in the company due to partially editable elements and corresponding explanations - all while ensuring a high visual quality. In addition to the templates, exemplary content was developed to define the desired imagery and colour scheme.
Client: Doppelmayr Seilbahnen GmbH
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